INTRODUCING: TINY VINYL

NEW MINIATURE VINYL FORMAT OFFERS FANS
A JOYFUL WAY TO CONNECT WITH THEIR FAVORITE ARTISTS, AVAILABLE ONLINE AND IN-STORES NOW

EXPANDED SET OF RELEASES FEATURES CHAPPELL ROAN, RIHANNA, ARIANA GRANDE, GRACIE ABRAMS, KATSEYE, NOAH KAHAN, TATE MCRAE, DOECHII, DOJA CAT, LOLA YOUNG, FRANK SINATRA, LAINEY WILSON, KACEY MUSGRAVES, BRUNO MARS, THE ROLLING STONES, AND MORE

“If the GenZer in your life is on the vinyl bandwagon
(as many are), the irresistibly cute Tiny Vinyl albums might delight.”
The New York Times | Wirecutter

“Tiny Vinyl’s records are something new: Each of the 4-inch records has a song on each side.”—The Wall Street Journal | Buy Side

“Tiny Vinyl transforms music collecting...featuring today’s biggest artists in irresistible form.”—Rolling Stone

“Tiny Vinyl Is Turning Massive Hits Into Pocket-Sized Playable Records”
Billboard

“a miniature new way for fans to embrace the popular format.”
Forbes

“These mini vinyl records might be your new favorite collectible”
Fast Company

“Tiny Vinyl is a new pocketable record format for the Spotify age”
Ars Technica

November 10, 2025—Tiny Vinyl is one of the most innovative new physical music formats of the past 20 years, bridging the gap between modern and traditional to offer a new collectible for artists to share with fans that easily fits in your pocket. Tiny Vinyl is a joyful way for fans to appreciate their favorite artists in a special, limited-edition item curated by artists for their biggest fans. Think of Tiny Vinyl as a fun collectible — akin to a baseball card, but still a playable record that measures four inches in size and can hold four minutes of audio per side. Tiny Vinyl is not intended to replace other forms of recorded music—it is a bonus for fans to collect.

Available online and in-store now, Tiny Vinyl is a curated collectible with two singles on a 4” vinyl disc. Tiny Vinyls can be found through partnerships with Target and other national retailers, and directly with exclusive artist partners. Tiny Vinyl’s initial series of dedicated releases will feature many of the world’s biggest artists, including releases from Chappell Roan, Rihanna, Ariana Grande, Gracie Abrams, Tate McRae, Doechii, Doja Cat, Noah Kahan, KATSEYE, Lola Young, Frank Sinatra, Lainey Wilson, Kacey Musgraves, Bruno Mars, Britney Spears, The Rolling Stones, Black Sabbath, Mötley Crüe and more, with availability in all Target stores nationwide. Please see below schedule for full set of Target-exclusive Tiny Vinyl releases. In addition to the Target launch, Tiny Vinyl continues to partner with artists to develop bespoke editions for special album launches, fan clubs, gifting, tours, online sales, and more.

Tiny Vinyl Co-Founders, Neil Kohler and Jesse Mann, saw two trends overlapping - the resurgence of vinyl and a trend toward miniature collectibles. Kohler and Mann believed fans and the industry would connect with a new pocket-sized take on the ever-popular vinyl format. They then partnered with Nashville Record Pressing, an acclaimed vinyl manufacturer and Nashville-based subsidiary of GZ Media, the world’s largest manufacturer of vinyl records, to develop the format. After releasing a handful of Tiny Vinyls with artists in Nashville, the Tiny Vinyl team realized they had a product with mass appeal. Each Tiny Vinyl is produced as a numbered, limited edition with the highest manufacturing standards - just like 12” vinyl. Providing a more sustainable spin on vinyl, all Tiny Vinyl records are made from 100% bio-attributed vinyl while utilizing approximately 1/10th of the material versus a standard 12” vinyl to reduce reliance on fossil fuels and waste. With two tracks per disc, every Tiny Vinyl sold counts as two track sales, so just five equal one album sale—making them both collectible and chart-eligible with Billboard and the RIAA.

Over the past 20 years, vinyl sales have significantly grown and now top 50 million units per year in the United States alone (Sources: Billboard, RIAA, Luminate). With broad availability at Target and beyond in 2025, Tiny Vinyl is a dynamic addition to this trend, offering fans a new way to connect with their favorite artists.

For more information, please contact Carla Sacks or Ross Clark
at Sacks & Co., 212.741.1000.

UPCOMING TARGET-EXCLUSIVE TINY VINYL RELEASES

Tate McRae
A Side “Sports Car” | B Side “Revolving Door”
Sony

KATSEYE
A Side “Gnarly” | B Side “Gabriella”
ICLG

Frank Sinatra
A Side “Jingle Bells” | B Side “Silent Night”
UMe

Doja Cat
A Side “Kiss Me More” | B Side “Streets”
Sony

Ghost
A Side “Lachryma” | B Side “Mary On a Cross”
Concord

Chappell Roan
A Side “Pink Pony Club” | B Side “Naked In Manhattan”
Island

Vince Guaraldi Trio “A Charlie Brown Christmas”
A Side “Linus and Lucy” | B Side “Christmas Time Is Here”
Concord

Doechii
A Side “DENIAL IS A RIVER” | B Side “ANXIETY”
ICLS

Gracie Abrams
A Side “That's So True” | B Side “I Love You, I’m Sorry”
ICLS

Noah Kahan
A Side “Stick Season” | B Side “You're Gonna Go Far”
Republic

Rihanna
A Side “Smurfs / Friend Of Mine” | B Side “Friend Of Mine”
Republic

Teddy Swims
A Side “Lose Control” | B Side “Bad Dreams”
WEA

Britney Spears
A Side “Baby One More Time” | B Side “Oops!...I Did It Again”
Sony

Backstreet Boys
A Side “I Want It That Way” | B Side “Larger Than Life”
Sony

Mark Keali'i Ho'omalu, Kamehameha Schools Children's Chorus
A Side “Hawaiian Roller Coaster Ride” | B Side “He Mele No Lilo”
Disney

Kacey Musgraves
A Side “Deeper Well” | B Side “To Good To Be True”
ICLG

The Citizens of Halloween & Danny Elfman (Nightmare Before Christmas)
A Side “This Is Halloween” | B Side “What’s This”
Disney

Florida Georgia Line
A Side “Cruise” | B Side “This is How We Roll”
BMLG

Bruno Mars
A Side “Grenade” | B Side “Talking to the Moon”
WEA

KPOP Demon Hunters
A Side “Golden” | B Side “Your Idol”
UMG

Lindsey Stirling featuring Sabrina Carpenter
A Side “Carol of the Bells” | B Side “You’re A Mean One, Mr. Grinch” featuring Sabrina Carpenter
Concord

Lola Young
A Side “Messy” | B Side “Messy (Acoustic)”
Island

Nial Horan
A Side “Slow Hands” | B Side “Black And White”
ICLG

Lainey Wilson
A Side “Somewhere Over Laredo” | B Side “4X4XU”
BMG

Idina Menzel; Kristen Bell, Agatha Lee Monn, Katie Lopez
A Side “Let it Go” | B Side “How to Build a Snowman”
Disney

Ariana Grande
A Side “Yes , And?” | B Side “Internal Sunshine”
Republic

Ariana Grande
A Side “We Can't Be Friends (Wait For Your Love)” | B Side “Imperfect For You”
Republic

Tucker Wetmore
A Side “Wind Up Missin You” | B Side “Wine Into Whiskey”
Republic

Melanie Martinez
A Side “Void” | B Side “Death”
WEA

The Rolling Stones
A Side “(I Can't Get No) Satisfaction” | B Side “The Under Assistant West Coast Promotion Man”
ABKCO

Black Sabbath
A Side “Paranoid” | B Side “Iron Man”
WEA

Mötley Crüe
A Side “Home Sweet Home (featuring Dolly Parton)” | B Side “Home Sweet Home (Original version)”
BMG

Kid Cudi
A Side “Day N Nite (Nightmare)” | B Side “Pursuit of Happiness (Nightmare)”
Republic

Parker McCollum
A Side “Handle On You” | B Side “Burn It Down”
Nashville

Third Eye Blind
A Side “Semi Charmed Life” | B Side “Jumper”
WEA

Notorious BIG
A Side “Big Poppa” | B Side “Hypnotize”
WEA

Alessia Cara
A Side “Here” | B Side “Scars To Your Beautiful”
Def Jam

Keith Urban
A Side “Blue Aint Your Color” | B Side “Days Go By”
Nashville

Little Big Town
A Side “Girl Crush” | B Side “Day Drinking”
Nashville

www.tinyvinyl.com
@tinyvinylrecords